Guayama Pride 2025: Parada Orgullo Brujo

A Detailed Guide to Puerto Rico's Hidden Gem Pride Celebration

Overview

Guayama Pride, officially known as "Parada Orgullo Brujo" (Witch Pride Parade), offers a different flavor of Pride celebration—smaller, more intimate, and distinctly community-focused. Located in the charming southern town of Guayama, this three-day event provides a more relaxed alternative to the larger San Juan celebration.

Key Details:

  • Dates: June 28-30, 2025

  • Main Parade: Sunday, June 29, 2025

  • Location: Guayama, Puerto Rico (southern coast)

  • Distance from San Juan: 56 miles (90 km) - approximately 1 hour 7 minutes drive

  • Distance from Miramar: Approximately 1 hour 15 minutes drive

Three-Day Schedule

Saturday, June 28, 2025

Opening Night Ceremonies

  • Time: 7:00 PM

  • Venue: Licho's Place and El Patio de Licho

  • Activities: Opening ceremonies with live talent performances

  • Atmosphere: Welcoming community gathering to kick off the weekend

Sunday, June 29, 2025 - Main Parade Day

Parade Registration and Preparation

  • Registration: 1:00 PM

  • Location: Placita del Mercado, Guayama

  • Parade Start: 5:00 PM

  • Special Feature: Unique evening parade "taking place almost at nightfall"—described as "a carnival for the whole family"

Evening Celebrations

  • 8:00 PM: Move to Hostos Beer Garden

    • Features approximately 15 drag queen performances

  • 11:00 PM: Festivities continue at "14 Diez"

    • Additional 15 drag queen performances to close out the night

Monday, June 30, 2025 - Closing Day

Street Celebration

  • Time: Starting at 2:00 PM

  • Venues: Tres Puertas Sport Bar and La Zona Gastrobar

  • Activities: Street celebration to "enjoy the beauty of Guayama"

  • Atmosphere: Relaxed, community-focused closing celebration

What Makes Guayama Pride Special

The "Brujo" (Witch) Theme

Guayama Pride embraces a unique "Brujo" (witch) theme, reflecting the town's rich folklore and spiritual traditions. This adds a distinctly Puerto Rican cultural element that sets it apart from other Pride celebrations.

Evening Parade Experience

Unlike most Pride parades that take place in daylight, Guayama's main parade begins at 5:00 PM and continues "almost at nightfall." This creates a magical, festival-like atmosphere with:

  • Cooler temperatures for participants and spectators

  • Unique lighting and visual effects as day transitions to night

  • A more intimate, carnival-like feeling described as "for the whole family"

Community Scale

As a smaller town celebration, Guayama Pride offers:

  • More personal interactions with performers and organizers

  • Less crowded, more relaxed atmosphere

  • Authentic local flavor and hospitality

  • Easier navigation and parking

Practical Information

Getting There from Miramar/San Juan

Driving Route:

  • Take PR-52 South toward Ponce

  • Exit toward Guayama (well-marked exits)

  • Driving Time: 1 hour 7 minutes (from San Juan proper)

  • Distance: 56 miles (90 km)

Alternative Transportation:

  • Público (shared taxi) services available from San Juan

  • Consider coordinating with other Pride attendees for carpools

  • Some tour companies may offer Pride weekend packages

Accommodation Options

In Guayama:

  • Limited hotel options in town—book early

  • Local guesthouses and small inns

  • Consider Airbnb or vacation rentals

Nearby Areas:

  • Salinas (20 minutes) - more hotel options

  • Ponce (30 minutes) - major city with full hotel amenities

  • Day trip option: Drive down Saturday morning, return Sunday evening

Local Venues (Based on 2024 Information)

Friday Opening Night:

  • Licho's Place - Opening ceremonies venue

  • El Patio de Licho - Companion venue for opening night

Saturday Night:

  • Hostos Beer Garden - 8:00 PM drag performances

  • 14 Diez - Late night venue (11:00 PM)

Monday Closing:

  • Tres Puertas Sport Bar - Afternoon celebration

  • La Zona Gastrobar - Street celebration venue

Note: Specific addresses and contact information may vary year to year. Check local listings or contact event organizers for current details.

Sober-Friendly Aspects

Why Guayama Works for Sober Celebration

Daytime and Early Evening Focus:

  • Parade at 5:00 PM allows for full participation before late-night party scene

  • Sunday celebration starts at 2:00 PM - perfect for afternoon participation

Family-Friendly Atmosphere:

  • Described as "carnival for the whole family"

  • Community-focused rather than club-focused

  • Cultural elements (Brujo theme) add depth beyond just party atmosphere

Natural Beauty:

  • Guayama's coastal location offers beautiful scenery

  • Smaller town pace allows for mindful appreciation of surroundings

  • Easy escape to quiet areas when needed

Cultural Context

Guayama as a Town

  • Historic southern Puerto Rican town

  • Rich cultural heritage and folklore traditions

  • Beautiful colonial architecture

  • Coastal location with access to beaches and natural areas

  • Known for its friendly, welcoming community

The "Orgullo Brujo" Theme

  • Celebrates Puerto Rican spiritual and folklore traditions

  • Embraces the mystical and magical elements of local culture

  • Adds unique cultural depth to Pride celebration

  • Reflects the town's historical connection to folk traditions

Planning Tips

For Day Trippers from San Juan/Miramar:

  • Sunday: Drive down by 3:00 PM to settle in before parade

  • Best Strategy: Focus on Sunday evening parade and main festivities

  • Return: Monday evening after closing celebrations

For Weekend Visitors:

  • Saturday: Arrive for opening ceremonies, experience local hospitality

  • Sunday: Full parade and evening celebration experience

  • Monday: Relaxed closing day, explore Guayama town before departure

What to Bring:

  • Cash for local vendors and establishments

  • Comfortable walking shoes for parade route

  • Light jacket for evening (coastal breezes)

  • Camera for unique evening parade lighting

  • Open mind for different Pride experience

Contact and Updates

For Current Information:

  • Check local Puerto Rico LGBTQ+ Facebook groups

  • Monitor Puerto Rico Pride organizations for updates

  • Contact Guayama municipal offices for event details

  • Follow local Guayama businesses on social media for venue updates

Emergency Contacts:

  • Emergency Services: 911

  • Local Police: Contact through 911

  • Hospital: Hospital Regional de Guayama - (787) 864-0025

Why Include Guayama in Your Pride Month

Guayama Pride offers something San Juan's larger celebration cannot: intimate community connection, unique cultural theming, and the charm of small-town Puerto Rican hospitality. For those seeking a more contemplative, culturally rich Pride experience, the "Parada Orgullo Brujo" provides a perfect complement to the metropolitan energy of San Juan Pride.

The evening parade timing, family-friendly atmosphere, and manageable scale make it particularly suitable for sober participants who want meaningful community connection without overwhelming sensory input.

¡Orgullo Brujo te espera en Guayama!

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